From the desk of: Michael Lee
Dear fellow author... if you've been on line for a while you'll probably be familiar with ebooks. These have generally been based on 'How To' subjects and can vary in quality from poor to excellent. But now ebooks have come of age- allowing you to cash in BIG TIME.
But, make no mistake, when ebooks were introduced around the end of the last century they were a revolution...
And even established authors, like Stephen King, dipped their toe into the ebook water.
But there were BIG PROBLEMS
Because - whilst there were great advantages for the authors of these downloadable digital books... no need to print vast numbers of books before selling a single one... no need for a warehouse to hold the books... no packing and shipping- it wasn't ideal for the customer, who tended to get the raw end of the deal.
True, they could avoid a trip to a bookstore or a wait for the mail man to deliver their book. Instead, they could see a book on line and be reading it minutes later. But it wasn't all fine and dandy...
Because you either had to read the book on the computer (not so bad, once laptops became widespread) or you had to print the book out yourself (not too difficult with a short 'How To' instructional book, but pretty hard for a whole novel).
But NOW - not only have all the barriers been blown away it gets even better
Because the quantum leap in ebook publishing has been largely brought about by Amazon.com - the world's largest online retailer and online bookstore, with their revolutionary book-sized Kindle ebook reader.
At a stroke, this gives massive benefits to both customer and author.
The customer benefits hugely from the convenience of being able to curl up and read a book anywhere, without the need for a laptop or even a tablet. Nor do they have to mess around with printing and binding up countless sheets of paper.
And the author benefits even more:
- The sheer convenience a Kindle customer enjoys encourages them to buy more and more ebooks (which is why ebook sales overtook Amazon's conventional book sales back in June 2010).
- The convenience of Kindle means that all types of books ranging from 'How To' books to full novels are now in high demand.
- Amazon's world wide reach that instantly provides a multi-billion potential readership that, previously, ebook authors could only dream of.
And there's another key advantage for any budding ebook author...
No need to jump through hoops to become an international author
With the ever-rising costs of book printing and distribution, traditional publishers have increasingly played it safe and only published books from either established authors or by people already well known to the public. That way, their famous name on the cover of a (often ghost-written) book would guarantee a safe level of sales.
As a result it's almost impossible for an unknown author to be accepted by a traditional publisher. But now the tables have been turned and it's...
Time for traditional publishers to eat crow
Because Amanda Hocking is that $2,000,000 author I mentioned earlier. And she wasted a boatload of time trying to get a traditional publisher to take her seriously.
They're taking her seriously now...
Because between April 2010 and March 2011, she made TWO MILLION DOLLARS in Kindle book sales via Amazon.com. By early 2011, she was selling an average of 9,000 books A DAY.
What's more, with Amazon paying up to 70% in royalties compared with the miserly royalties paid by traditional publishers - Amanda has enjoyed a far larger share of the riches than if she had been published the 'old fashioned' way!
And, apart from avoiding these obvious negatives of traditional publishing, Kindle publishing also offers:
- Lightening fast publication coupled with rock bottom costs and a system so simple that a child could use it.
- A wide range of apps allowing your book to be viewed on virtually every mobile device yet invented.
- Amazon's battle-hardened, seamless distribution system.
- Amazon's web site, which is a masterclass in marketing perfection.
- Amazon's well deserved reputation as one of the most trusted brands, allowing you to enjoy the kudos of being associated with Amazon.
So just imagine if you too knew how to find your way around Amazon's instant publishing arm. What would you do with a couple of million dollars amassed in one short year?
... or even a million?
... or even 'just' $500,000?
Just imagine being able to finally kiss goodbye for good to your financial worries. Never again having to wince when you fill up your car with gas or open that bill from the utility company.
And, imagine being able to buy the car of your dreams. What will it be? A Hummer? A Porsche? Or, perhaps, you'd prefer to be cosseted in the unashamed luxury of a S Class Mercedes Benz? Either way, you'll be guaranteed to turn heads as you glide by.
But, what ever you choose you can do more than just imagine...
Because I have the full inside track for you on publishing your very own book any type of book - on Amazon Kindle.
Kindle Publishing Mojo